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WCG Concept
Host City Selection
WCG Strategic Partner
Logo & Mascot
Theme Song
Posters
WCG Target Profile
Integrated Marketing
Structure & Benefit
Structure & Benefit l INSIDE WCG
Year round, extensive online & offline promotional program
Global media coverage
Customized brand experience activation
  - Partnership opportunity may vary upon partnership status.
Designation Coverage Level
Worldwide Partner All countries and areas in which WCG is held (Over 78 countries and areas) Worldwide
Global Partner Grand Final country, selected Pan-Regional Championships and selected National Finals Premier
Grand Final Partner Grand Final country Tier 1 (Premier)
Tier 2 (Official)
Tier 3 (Supplier)
Pan Championship Partner Each Pan-Regional area (among 3 Pan Championships; Europe, Asia and America) Tier 1 (Premier)
Tier 2 (Official)
Tier 3 (Supplier)
National Final Partner Selected National Finals Varies by Country